The evaluation results of Workplace Health and Safety Queensland’s (WHSQ) Homecomings campaign have shown the campaign has been successful in getting people thinking about safety and changing their behaviour.
WHSQ has been inundated with calls and emails from businesses wanting to get involved with the campaign and promote it in their workplaces.
BMD Constructions is one business that has promoted the campaign by playing the Owen Bevan induction DVD to workers and using the idea of Homecomings to address a safety issue in Ingham.
When concerns were raised about traffic speeding through an Ingham work site, in spite of the correct traffic management sign being displayed, BMD management decided to take a different approach.
They produced a roadside billboard, featuring a photo of one of their workers holding his two young sons, with the slogan “My dad works here. Real people, real risks, real limits.” to encourage people to slow down while driving through the worksite.
BMD Constructions group systems manager Bob Unwin-Berrey said there was a remarkable change in driver behaviour since they installed the new sign.
“The speeds were noticeably slower,” said Bob.
“This particular photo is of a guy from Ingham, so I can imagine that some of the speeding locals from Ingham recognised him and thought twice about their speed.
“It’s a brilliant way to get people thinking about ‘real people’.”
If you have used the Homecomings campaign in your workplace, tell us by emailing safe@deir.qld.gov.au.
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